David A. Ginsberg
David Ginsberg is co-founder and President of PrivaPlan Associates, Inc. He has more than 25 years of experience in the healthcare industry. His prior experience includes serving as co-founder and Executive Director of the Colorado Physician Network, a statewide network of 2,500 physicians that provided a physician managed collaboration with a regional HMO. Mr. Ginsberg was also Vice President of Intellectron/Medcobill, a large regional physician practice management and billing company providing services to over 1,000 physicians in California, during which time he implemented the second Medicare electronic claims transmission program of its kind and pioneered an EDI solution for Medicaid.
Mr. Ginsberg has expertise in managed care operations, IPA development, and physician-hospital strategic planning. Mr. Ginsberg has provided practice management consulting and outsourced services to hundreds of physician and allied health professional practices in his career and has a practical real time knowledge about the realities of compliance in the physician/provider sector. Additionally he has maintained an active practice in compliance audits and consulting as well as electronic medical and health records selection, readiness assessments and implementation. Mr. Ginsberg is a designated HIPAA and electronic health records consultant to the Colorado Rural Health Center and widely considered an expert in the area of electronic health records and rural health delivery.
Mr. Ginsberg is a co-chair on the WEDI-SNIP Privacy and Security Workgroup.
Lesley Berkeyheiser
Lesley Berkeyheiser has over 17 years experience in the healthcare industry, specifically in the area of managed care, including direction and management of healthcare operations at various health plans. She is Principal and founder of The Clayton Group, LLC, an independent consulting company specializing in healthcare issues including Health Insurance Portability and Accountability Act of 1996 (HIPAA) preparation work, business development and technology. As Director of Business Development at an Information Technology Consulting Company, Ms. Berkeyheiser utilized her extensive experience to create new consulting opportunities, develop business partnerships/affiliations and design and create a web-based HIPAA Gap Assessment Tool. She actively participates as Co-Chair for Security and Privacy (and was past Leader of the Vendor Technologies Interdependencies subgroup) of the Workgroup for Electronic Data Interchange Strategic National Implementation Process (WEDISNIP). This gives her an extensive and current knowledge of the emerging HIPAA regulations. Ms. Berkeyheiser is one of the most prolific and sought after speakers and consultants in the HIPAA arena.